In this article, we will be carrying out an in-depth analysis of the South African job market for the first 4 months of the year (January 2017 – April 2017). We have based the analysis on Job Market Insights, our state-of-the-art big data tool, which provides a complete and accurate cross-sectional overview of the job market.
Looking back, we can see how over the years globalisation has transformed cultural identities, consumption patterns and employment. Today’s citizens buy and sell things over the internet, connect with people from all over the world and adopt blurred, global identities rather than the strong national identities of the past.
In the face of this global and homogenising trend, the local is asserting its position and importance as a guarantee of authenticity and uniqueness. Local agents are taking advantage of the space of flows and organising themselves around self-management processes, virtual networking and pop-up stores, increasing their scope to levels that were previously impossible. At JobisJob we are going to analyze this trend for the transformation of the local into a global phenomenon and, in order to better understand it, we will be interviewing Alexandra Cánovas and Martaé Martinez from Las CulpaSS (The Guilt), a growing fashion brand that is leading the way with its products “sewn with rage and care” for the world.