Retail Store Managers handle the daily responsibilities that come with managing a store. They may work in salons, boutiques, large retail stores, or supermarkets. They are in charge of everything from managing the staff, delegating tasks to dealing with customer complaints and maintain a professional and comfortable working environment.
A Retail Store Manager usually performs many of the following tasks:
• Motivating workers
• Coaching staff members
• Implementing strategies to increase sales
• Managing daily store activities
•  Auditing store standards
• Conducting performance evaluations

• Being able to communicate effectively
• Being able to relate to people from different cultures
• Being able to persuade people
• Being confident and focused
• Being knowledgeable about retail and sales issues
• Being able to use technology
• Being flexible
• Being able to resolve problems
• Being able to manage people
• Being able to lead teams
• Being a quick learner
• Being able to prioritise tasks
• Being able to delegate responsibilities

Retail Store Manager may have a number of different qualifications. These may include:
•    BSc in Work-based Retail Management
•    A levels/H grades
•    Accredited Prior Learning (APL)
•    NVQs/SVQs
•    Foundation and Advanced Modern Apprenticeships (MAPPs)
Some retail professionals pursue Bachelors or Masters Degrees in Business Administration, Retail Management, Marketing, Business Studies, or Fashion Management.