Creating and developing a strategy to launch a product on the market is the responsibility of a Production Leader. These Leaders typically work in the Marketing, Sales and Public Relations industries. They work with engineering, pharmaceutical, computer, telecommunications, retail and manufacturing companies.
Production Leaders are integral to product service. Their decisions or ideas directly impact how successful a product will be once it gets to the market. They manage clients, develop sales strategies, pricing and work with advertising and marketing staff.
A Production Leader usually performs many of the following tasks:
•  Delegating tasks
•  Setting production schedules
• Improving production processes
•  Managing production operators
•  Preparing production reports
•  Coaching employees
•  Conducting performance evaluations

• Team management and leadership, including coaching skils
• Project management in environments where attention to details is of utmost importance
• Communication
• Organisation
• Presentation
• Stress management
• Being analytical to resolve issues and make important decisions with determination
• Information technology
• Relating to people

People who are interested in working as Production Leaders should have a Bachelors or Masters Degree. This degree should be in a Business related area such as Marketing, Business Administration or Management. A HNC or HND in Business or Marketing is also acceptable.