Senior Account Managers assist in generating new sales leads for the company. They manage sales staff and delegate daily responsibilities and targets. Account Managers handle multiple client accounts and may interact with clients to assess and meet their needs.
A Senior Account Manager usually performs many of the following tasks:
• Managing client relationships
• Leading projects
• Dealing with marketing campaigns
•  Doing administrative tasks
• Overseeing projects
•  Managing budgets and expenditure
• Generating leads
• Managing sales process
• Doing consultations

• Leadership and project management
• Being discrete, professional and friendly
• Team management
• Planning and organization
• Understanding numerical information
• Written and verbal communication, including presentation of products or services
• Negotiating and closing deals
• Being self motivated
• Being customer oriented
• Being strategic

Senior Account Managers may have Bachelors or Masters Degrees. Their area of specialisation may include Business, Marketing, Management, Administration or Sales. They are also required to have a strong aptitude and knowledge of sales and marketing techniques.