Tag Archives: networking

7 Ways How Social Media Can Influence Your Career Success

This entry was posted in Articles, Careers advice, Social media and tagged , , , , , , on by Andres Herrera.

At first glance, social media and career-building might not be related to each other. However, you might be pursuing a social networking career, or you simply might want to improve your social network skills – in both cases, you will need to learn how to use social media platforms. Moreover, social media can influence your career both positively and negatively. Hence, here are the seven ways of how social media can help your career or harm it.

social media icons

Photo by natanaelginting on www.freepik.com.

1. Keeping an Online Portfolio

First and foremost, social media platforms can be used to keep an online portfolio. Platforms like Pinterest and Instagram that mostly rely on visual content can be used by visual creators such as photographers, artists, and graphic designers. Platforms like Facebook and Twitter that mostly rely on text can be used by writers and journalists. There are even dedicated platforms like Medium (writing) and DeviantArt (art), but you can mostly use different platforms for all kinds of content.

By having an online portfolio on display on one of the social media platforms, you will be able to showcase your work and grow your online following. You will also get a unique opportunity: every time someone wants to hire you and requests your portfolio, you can simply send them a link to your profile where they can view your works and see the reaction to them that will serve as social proof.

2. Documenting Your Mistakes

The downside of having a social media account (or multiple accounts) is that each and every one of your mistakes gets documented. This can be especially damaging when you have a substantial follower base. Even if you upload something and then delete it a few minutes or moments later, someone may already save it and then reproduce it elsewhere online which will, in turn, damage your reputation and may cause a scandal.

If you have been using social media networks for a few years, you probably forgot some things you posted online. Your views may have changed, so whatever offensive statement you tweeted two years ago is probably not something you’d tweet now. But the Internet remembers which means anyone can dig up your past mistakes and use them against you – including your potential employers.

3. Connecting with Employers

Speaking of employers, social media platforms are widely used by individual clients and companies alike to find freelancers or regular employees to work for them. In fact, some platforms like LinkedIn are specifically designed to connect specialists from all over the world as well as those working together in the same office.

Someone may notice your art on your Instagram profile. Once they check out more of your works posted online, they decide to get in touch with you and ask you about a project they need help on. This is, undoubtedly, a great opportunity to get a client who comes to you rather than someone you are spending your time looking for. Besides, if they like what you produce for them, they might come back for more.

4. Getting A Bad Reputation

As mentioned above, social media platforms document your every move, you every mistake. In essence, this can lead to terrifying results, but going through a scandal is one thing while getting a bad reputation is another. Some employers may forgive your old tweets and hire you once the crowd has calmed down, but if you get into multiple scandals, your reputation may be permanently damaged.

As Monica Connor from the custom writing reviews site Online Writers Rating says, ‘Social media platforms, especially the popular ones like Twitter, Instagram, and Facebook, can be very dangerous for your career if you treat them irresponsibly. You need to be careful with what you say and avoid getting into arguments or insulting anyone.’

5. Finding Future Partners

Freelancers and specialists are not the only ones who can benefit career-wise from using social media platforms. Entrepreneurs, solopreneurs, start-up owners, and business owners can use social media to find and connect with future partners.

Indeed, there are special websites and directories with investors and the like, but many small businesses started with two people finding each other on regular social media platforms and working together to open the business they both dreamed about. Friends often become business partners, so why can’t these be online friends?

6. Learning Useful Information

Educating yourself may feel like something you had done at high school and then in college or university, but learning is actually something you need to do your whole life if you want to stay up-to-date with the latest events and achievements. Specialists aren’t just specialists because they have a degree – it’s also because they have experience and are constantly ‘leveling up’ their knowledge in their sphere.

Incidentally, social media platforms can help you learn a lot of useful information both in your sphere and on other topics. YouTube, for example, has millions of videos explaining complicated and simple concepts on topics ranging from history to engineering to graphic design. Facebook has groups dedicated to various subjects while Instagram has accounts that post tutorials, facts, tips, etc.

7. Building A Positive Brand on Social Media

Last but not least, while social media can easily get you into a scandal, it can also help you build a positive brand for yourself. This doesn’t just concern your business (if you have one) – it also means an image of who you are as a person.

You may be a professional investigative journalist or you could be a makeup artist working for an up-and-coming celebrity – in both cases, you can use social media platforms to find like-minded people and those interested in who you are and what you do. In other words, social media networks offer you opportunities that you wouldn’t have if you only interacted with your immediate, friends, family, co-workers, and acquaintances.

Final Thoughts

All in all, social media platforms are definitely an important part of our lives – but they are also crucial for our careers. Avoid making mistakes listed in this article and follow the tips that will help you use social media to its fullest and build your career with its help.

Author: Frank Hamilton
Frank has been working as an editor at essay review service Best Writers Online. He is a professional writing expert in such topics as blogging, digital marketing, and self-education. He also loves traveling and speaks Spanish, French, German, and English.

Influencers, Who They Are and How to Be One

This entry was posted in Articles and tagged , , on by Jeannine.


When talking about influential people we can all agree on one common characteristic: they are or were different; their thoughts and actions are and were unlike those of their peers, unlike those of the rest of the world. They are the individuals that every company or brand needs to succeed because they are the ones that people listen to, the ones that people follow and mimic. Think about Steve Jobs, about Beyoncé, Andy Warhol and Nelson Mandela, we don’t follow them because of what they have or what they had, but because of what they represent. We are surrounded by these individuals, both influencers famous and not, and they are significant people in our lives. Without us realising it, they are the ones that help us connect, they are where we get our information, and they are the ones that persuade us to do the things we do.

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The World’s New Superpower, Social Media

This entry was posted in Articles, Careers advice and tagged , , on by Jeannine.

social media jobisjobDid you know: nearly 1 in 4 people use social media networks worldwide? We’re not surprised; social media is shaping the way we communicate, how we do business and how we interact. In the dictionary, a tweet is now not only defined as a “weak chirping sound, as of a young or small bird”, but also as, “a very short message posted on the Twitter website”. It’s kind of amazing how much social media has changed our lives in such a short time, and even more incredible is how powerful it has become. Right now, social media is the greatest tool you have to promote yourself, whether you’re looking for a job, selling a brand, or just trying to stay up to date, having a social media presence is imperative.

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Networking | Who’s the Person in Charge of the Bathroom?

This entry was posted in Careers advice and tagged , , on by María Aragón.

Importance of NetworkingI like Stephen Covey. He’s a guru in matters of leadership using the doting grandmother’s technique at the same time, or in other words: explains practically everything using a story as an example.

This tale tells the story of a pupil at the Higher School of Nursing who, having studied hard for one of the course exams, came across a very difficult question. The girl went about the exam, answering all the questions one by one until she read the last one: what was the name of the person in charge of cleaning the centre? The pupil was surprised. Was the question serious? What was the use of knowing the name of that person? Yes, she had seen her at times in the corridors, but she could hardly remember the colour of her uniform and she certainly had no idea of her name. Finally, she asked the teacher if the question really carried points in the exam. To which the teacher replied with a firm, “Of course. You will meet many people during your career and all of them are important. They all deserve your attention, even if all you do is smile or say “Hello”. The pupil understood the lesson and later found out the name of the lady in charge of the bathroom was called Dorothy.

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Improving and Perfecting Your LinkedIn Profile

This entry was posted in Articles and tagged , , , on by Jeannine.

global networking linkedin

Social media has transformed. If you’re looking for your place in the world today, LinkedIn is where you need to be. Hiring through social media has increased and continues to do so. Over 90% of companies use social media platforms like twitter, Facebook and Instagram to recruit potential employees. LinkedIn, the leader in recruitment via social media has over 97% of companies using the page as one of their tools. With 97% of companies looking at your profile, let’s try to make it 100% perfect.

LinkedIn is one of the most powerful tools for your job hunt; over 3 million companies are listed on the site and 500,000 of those company pages were added in the past year alone. LinkedIn connects you to 300 million members in over 200 countries worldwide. That’s a lot of networking, but with an average of 2 new users per second, your profile needs to stand out from the rest. Let’s make sure your page shines.

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